Kelly C. Smith in her article "I Also Survived a Debate with a Creationist (with Reflections on the Perils of Democratic Information)," in the latest issue of the National Center for Science Eduction's Reports, asks some good questions:
How can we effectively convey a telling response to common creationist arguments in a 140-character tweet? How can we make our arguments in a public forum without coming across as condescending? Which of our common arguments and critiques are actually most telling with the lay public? How can we address the confirmation bias that seems to occur when people seek sources of information on the internet?
The questions' larger context:
It is no longer necessary to visit an expert at all, even indirectly through his books. Instead, learners can get their information from a wide variety of sources with trivially small amounts of effort and all manner of people have taken advantage of the new technologies to post their pet theories and claims for the world to see. The result is a stupendously huge mass of “information” which has not been tested, vetted or critiqued in any way. To make matters worse, there is evidence that people respond to such diversity by selectively accessing information which confirms their existing opinions (see Knobloch-Westerwick and Meng 2009). The information market is now very clearly a buyer’s market to which the sellers—experts like us—have yet to adapt.
[T]raditional methods of presenting science are not always well suited to the world of modern media. It’s my belief that we can win on this new battlefield, but it will require a new strategy for marketing scientific ideas— something the science community typically has not valued highly. What we need to do is spend some time thinking very seriously about how to meet this new challenge with new techniques.
Then, there are other active scientists such as Fabrice Leclerc @leclercfl, who is not only (re-)tweeting science-related findings, but also publishing a regular "online-paper" with evolution-related topics based on Tweets: The evolution daily.
Maria-José Viñas, AGU science writer, also wrote about Twitter and science communication.
(Image courtesy of id-iom via a Creative Commons License.)